Google just admitted something SEOs have suspected for years i.e, old, low-value pages on your site can make Google's systems "lose faith" in the domain. Additionally, that lost trust doesn't just disappear once you clean things up.

In this video, I break down comments from Google's John Mueller about why sites struggle to recover even after removing or rewriting low-quality content.

What "programmatic SEO" pages have to do with it, and what actually needs to happen before Google starts trusting your site again.

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